Asus Zenfone 3 Zoom Unboxing and First Impressions

The Asus Zenfone 3 Zoom is a new addition to the already large Zenfone 3 line-up. This time, its dual rear-facing camera makes it stand out among its Zenfone 3 siblings. It was launched in 2017, which is quite some time after the launch of the Zenfone 3 line-up, and it will set you back at RM2099.


The Zenfone 3 Zoom comes in a rather blend dark blue box, which does make it look slightly premium especially with the gold font. There’s really nothing much going on with the rest of the device. Below the top cover is where the documentations and SIM card tray removal tool sits, followed by the device itself. While Asus claims the Zenfone 3 Zoom comes with their ZenEar earphones, soft clear bumper, USB-C cable and USB power adapter, our review unit actually just comes with the latter two.

First Impressions

Like the other Zenfone 3s, the Zoom’s exterior design did stand out among the rest of the line-up, even though not by much. The form factor of the Zoom feels more like an iPhone 7 Plus, and it feels rather thick too. Choice of materials are all right, with a glass front and metal back.

The front is largely dominated by the 5.5-inch display, with Full HD resolution (1080 X 1920) and a AMOLED panel. The front glass does stick out a little bit from the metal body, but its sides do look like its being protected by a rubber. A LED notification light can be found on the top left, along with a front-facing 13-megapixel camera, some sensors and an earpiece. The Zoom fully utilizes hardware Android controls, which explains the touch-capacitive back, home and recent apps buttons at the bottom of the front panel.

The left houses the removable SIM tray, in which houses 2 slots with the same setup as most other devices we’ve seen these days. The primary slot takes a nano-SIM card, while the secondary slot takes either a nano-SIM card for dual-SIM functionality or a microSD card for storage expansion, in which you’ll lose out on dual-SIM functionality. The volume and power buttons are located on a rather convenient spot on the right.

The top is pretty much clear except for a secondary microphone, which leaves all the rest of the ports at the bottom. Starting from the left, we have the 3.5-mm headphone jack, a USB-C port and a mono speaker.

The back of the device is what really makes the Zoom stand out among the rest of the line-up. The top left is where the dual 12-megapixel camera sits next to each other, and at the bottom you do get your two-tone LED flash and Asus’s second-generation laser autofocus for their Dual-Pixel Phase Detection Auto Focus system. There is so much going on in the camera department that you should really check out the full review of this device The fingerprint sensor with a matte surface sits in the middle, with Asus’s branding sitting at the bottom.


The Zenfone 3 Zoom is powered by a Qualcomm Snapdragon 625 processor. It’s an octa-core unit that is clocked at 2.0GHz. 4GB of RAM is thrown in to the mix, with 64GB of internal storage being the only option available in our market. It will take microSD card up to a whopping 2TB as external storage. It’s still running Android 6.0.1 Marshmallow, with Asus’s ZenUI custom user interface on top. 3 colours are available on offer – Navy Black, Glacier Silver and Rose Gold.

Stay tuned to on upcoming full review of this device!